Good Florist Event ticket line NOW OPEN!

It may have started as a pub based social but it's morphed into a full day gathering.  But it unlike any other event you've been to.  A no frills, no fancy stage gathering stuffed full of down to earth practical advice from florist to florist, the latest news on Brexit and so much more.

3rd March 2019 

What is Good Florist Event?

A fun, fact filled day where like-minded florists can get together to talk, network and share ideas in a totally relaxed and informal way.

And because this is all about you there are no sponsors, nobody will be trying to sell you anything and the speakers will only talk about the subject!

Best of all, because we’re working ‘in the round’ rather than sitting in rows everyone will get to meet everyone and go away with fresh ideas, renewed enthusiasm and new friends as well.

What's happening?

All the details are in the official programme (click the button below) but basically we've put together a range of hands on and totally interactive sessions designed to cover all the key subjects that matter to your business.

Things like selling tips and add on lines that work, how your phone camera can transform your marketing, making your website sales grow, keeping your mojo going even when its tough and, of course the dreaded Brexit and what it could mean to you!

Led by people in the industry, it's designed to send you home reeling with ideas and enthusiasm and, because this is a gathering not a formal conference, be prepared for some surprises!


Where is Good Florist Event?

We’ve chosen the Forest of Arden Marriott just outside Birmingham for our first event. Nestled in the countryside with its own golf course, this 4* hotel is just 11 minutes from Birmingham International airport and 15 minutes from Birmingham International Train Station. Add in easy motorway links from all directions as well as free parking and it’s one of the easiest places to get to.

Inside is pretty fab too. Alongside the Arden Suite where the event will be held, it has luxury bedrooms, spa and pool and of course a decent restaurant and bar; in fact all the things you need to make this tax deductible weekend the perfect venue for a pre Mother’s Day dose of enthusiasm and relaxation.

To book visit the hotel website or check out for special deals on

Good Florist Event hotel

 What will it cost?

Delegate Day Passes are just £70 for GFG members and £85 for non-GFG’ers with an Early Bird Discount of £10 if you book before February 12th.*

The day rate includes all sessions, tea and coffee throughout the day, lunch, VAT and booking fees. 


* Direct2Florist members should use the link sent by Head Office to acccess the subsidised tickets they have organised - bookings made using this link will not count.