If ... Rudyard Kipling on modern times

The Editor was doing a late shift and decided to have a play with one of the most uplifting poems ever written.

Designed to be more relevant to what's happening at the moment it first appeared in our newsletter sent out yesterday.  They aren't always this schmaltzy .... there are some pretty hard hitting things scheduled for the next ones so if you are not receiving them click this link and sign up.

In the meantime - and with apologies to the late great Rudyard Kipling ... our take on If.