Frequently Asked Questions
Find quick answers about The Florist (theflorist.co.uk) — the UK flower industry’s leading trade magazine and news platform.
What is The Florist?
The Florist is a UK based flower-industry trade magazine and digital platform sharing industry news, business features and inspiration for florists, growers and wholesalers.
How long has The Florist been running?
The Florist has been working with the flower industry since 1949 and is considered one of the most authoritative sector voice in the world.
Who Runs The Florist?
Caroline Marshall-Foster has owned the magazine for 40 years and is considered one of the most respected communicators in the industry, with a breadth of knowledge spanning the whole sector.
Who is The Florist for?
The site is primarily for professional florists and the wider flower and plant supply chain, including growers, wholesalers, suppliers and industry partners.
What content can I read on the website?
You can browse sections such as News, Business Talk and the Editor’s Blog, alongside other features and updates from across the flower industry. Key subjects covered are sustainability in the flower industry, best retailing practices and flower industry intel and research.
Is The Florist a print magazine or online only?
The Florist has a long print heritage and now focuses heavily on its digital platform, alongside magazine content and industry news online.
Can I advertise with The Florist?
Yes. The Florist offers advertising opportunities for brands that want to reach UK florists and the wider trade. Visit the Advertise page for details.
How do I contact The Florist?
Use the contact form on the Contact page to send a message. The page also includes phone and postal details.
Can I contribute a story, press release or idea?
Yes. If you have news, an announcement or an idea, contact the team via the Contact page and share the details for consideration.
Do you have social media channels?
Yes. The website links to The Florist’s social channels (e.g., Instagram and Facebook) so you can follow updates and new posts.
Where can I find your Privacy Policy and Terms?
Links to the Privacy Policy and Terms & Conditions are available via the website footer.
